Thinking in progress.

This isn’t a place for trends or quick tips. It’s where I share what I’m working on, what I’m noticing, and the thoughts that shape the way I design.

Sometimes it’s a glimpse behind the scenes. Sometimes it’s an answer to a question I get asked a lot. Always, it’s about helping people make better decisions, whether they’re just starting out, mid-project, or still working out what’s possible.